(Record no. 136437)

MARC details
000 -LEADER
fixed length control field 00444nam a22001697a 4500
003 - CONTROL NUMBER IDENTIFIER
control field IQ-KoUCL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140303091505.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140303b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788120333048
040 ## - CATALOGING SOURCE
Transcribing agency DLC
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.14
Item number Cut W44
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name WILLIAM WELLS &SANDRA MORIARTY& JOHN BURNETT
245 ## - TITLE STATEMENT
Title ADVERTISING PRINCIPLES AND PRACTICE
250 ## - EDITION STATEMENT
Edition statement 7TH ED
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc USA
Name of publisher, distributor, etc PRENTICE HALL
Date of publication, distribution, etc 2006
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          Koya University Central Library Koya University Central Library Book Cart 03/03/2014   659.14 Cut W44 0000009099 03/03/2014 4 03/03/2014 Books
          Koya University Central Library Koya University Central Library Book Cart 03/03/2014   659.14 Cut W44 0000009100 03/03/2014 4 03/03/2014 Books
          Koya University Central Library Koya University Central Library Book Cart 03/03/2014   659.14 Cut W44 0000009101 03/03/2014 4 03/03/2014 Books
          Koya University Central Library Koya University Central Library Book Cart 03/03/2014   659.14 Cut W44 0000009102 03/03/2014 4 03/03/2014 Books