Essentials of marketing : a global-managerial approach /

By: Perreault, William DContributor(s): McCarthy, E. Jerome (Edmund Jerome)Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006Edition: 10th edDescription: xl, 638 p. : col. ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0072935898 (alk. paper)Subject(s): MarketingDDC classification: 658.8
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Koya University Central Library
Book Cart 		650 - 659 658.8 Cut P455 (Browse shelf(Opens below)) Available 0000006734
Books Books Koya University Central Library
Book Cart 		650 - 659 658.8 Cut P455 (Browse shelf(Opens below)) Available 0000006735
Books Books Koya University Central Library
Book Cart 		650 - 659 658.8 Cut P455 (Browse shelf(Opens below)) Available 0000006750
Books Books Koya University Central Library
Book Cart 		650 - 659 658.8 Cut P455 (Browse shelf(Opens below)) Available 0000006751
Books Books Koya University Central Library
Book Cart 		650 - 659 658.8 Cut P455 (Browse shelf(Opens below)) Available 0000006752
Browsing Koya University Central Library shelves, Shelving location: Book Cart Close shelf browser (Hides shelf browser)
658.8 Cut P455 No title 658.8 Cut P455 No title 658.8 Cut P455 No title 658.8 Cut P455 No title 658.8 Cut P455 No title 658.8 Cut P455 No title 658.81 Cut C 937 No title

Includes bibliographical references and indexes.

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer